Three giants of online travel are teaming up:
Three global internet giants for online travel booking, mapping and editorials, Travelocity, Google and Lonely Planet, will partner with Fairfax Digital to create four travel websites for Australians.
Each of the four sites will be built to compliment each other and aid Australians in researching and booking their international holidays. Fairfax Digital will promote and manage the sites and also extract travel articles from the Sydney Morning Herald and The Age.
Each business will add their industry know-how to the sites. Travelocity, through local subsidiary Zuji, will offer the sites’ travel booking capabilities. Google will add their capabilities with mapping and street directions. Lonely Planet will offer their acquired travel knowledge and editorials on locations.
Read the full story on HotelMarketing.com.