A new hotel concept:
Something exciting is happening in the world of hotels. A new type of traveller is walking through the door. These modern individuals are explorers, culture-seekers, professionals and shoppers. They travel a lot – both long and short haul. They are independent, share a respect for the places they visit and are young at heart.
We call this new traveller: 'Citizen Mobile'. Coming from cities near and far, they share a common desire: affordable luxury for the people. And they are so important to us, we named our hotel after them.
citizenM – short for citizen mobile – has reflected on and learnt from the needs of these new mobile citizens. They know what they like in a good hotel and what they don’t need from a bad one. What they like includes stylish design and great value. They appreciate the best entertainment for free. The latest technology. quality products, a sociable atmosphere, a comfortable bed and great pillows (never, ever underestimate the pillow). They need a hotel in a good European location. What they don’t want is unnecessary or hidden costs. They don’t need marble fountains or out-dated services.
I highlighted an interesting section above: "sociable atmosphere".
I looked at the prices, and it's still fairly expensive, starting at €79 per night.
What do you think? Will these new types of "sociable hotels" have an impact on hostels, especially on "flashpackers"?