Reimagining the $9 trillion tourism economy—what will it take?
Hey everyone, I recently read an article that McKinsey published on the future or the tourism industry following this
Another accommodation booking site is on the market. HW founder Tom Kennedy has created a new site to book home stays.
Kennedy set to reinvent holidays with Homestays
[Tom Kennedy] was involved in the Avalon hostel in Dublin before hooking up with serial technology entrepreneur Ray Nolan in a move to try to make hostel bed booking more efficient. They set up Web Reservations International (WRI), better known by its brand name hostelworld.com, in 1999.
Kennedy's masterplan is to put a similar booking and organisational structure on the massively fragmented home-stays market. This is where people come and stay in other people's houses for a fee. It is one of the fastest growing sectors in the entire tourism and accommodation space.
According to the article, the Hilton Hotel chain views home stay operators as the biggest threat to their business over the next decade. Sites like AirBnB already provided travelers with countless alternatives to hotels.
Homestay.com isn’t just going to provide a booking engine for accommodation though. It will also give the customer the ability to find families with similar interests to their own. It’s like a combination between Couchsurfing, where guests choose hosts by their personal profiles, and AirBnB, where travelers pay to sleep in someone’s home.
Drawing from social media and partner data, Home-stays.com will be able to match up a tennis fan with a family that plays tennis or somebody planning to visit a city for a marathon with a running host or a tourist coming to the Irish Open will be teamed up with a golfer. The potential is endless.
This aspect may completely revolutionise the accommodation space as travellers "come looking for the experience of staying with people who share the same interests," Kennedy forecasts. This could be a game changer.
The site has already secured 3€ million in funding from a venture capital firm and other investors.
Something interesting points about Homestay.com:
Log in to join discussion