I am looking for a lawyer who may be willing to take on tripadvisor for unfair abuse, or if other hostels agree with my predicament we could put some pressure on them.
My hostel in Itacare, Brazil has a '4-bubble' rating on tripadvisor, and about 30 reviews, 26 of which are great and 4 of which are crap. I understand we can't keep everybody happy all of the time, and I can live with some bad reviews however much I disagree with their content, but what I don't understand and am finding it hard to put up with, is that tripadvisor, in the name of something called 'algorithm' sticks one single review under the name of each hostel that comes up in the search result. That review basically makes or breaks you.
So far, over the last (at least two whole months!), the same review, from March 2014, has been under my name... It says my hostel is 'not recommendable, dirty and badly conserved'. It pops up when you insert 'hostel - itacare' in the search option. Then all the listings come up, and we are about number 8 or 9 on the list, which is not bad. Just about all of the listings have a good review under their name, but under mine, there is this one really bad review. Nobody of course will click on the link, but if they do they are directed to a booking agent (deoclar.com) that my hostel is not on, so people are immediately just sent to another accommodation option. It's so unfair! It is putting me out of business. I have been calling them every single day and I have emails to and from them leadng me on, but never resolving the problem.
AND, you can't cancel the listing unless you close your business!
I think they deserve to be sued but imagine, sueing a huge corporation like tripadvisor is not an easy task.
There is no reason to have any review at all on the search result, or it should be a true representation of the overall rating.
If people want to review the reviews, they can see them all in choronoligical order on the actual listing, not some 'algorithm' choice.
I think that tripadvisor has a black list and they manipulate the industry, and are trying to monopolize the industry too. Please if you know of any good speicalized lawyers I would like to talk to one, and if this is happening to other small business we could get together to try and make them change their unfair policies.
Thanks for taking your time to read this! I hope somebody will answer.