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Google Search Changes the Algorithm
Internet Marketing
13 years 10 months ago
Giving you fresher, more recent search results
http://googleblog.blogspot.com/2011/11/giving-you-fresher-more-recent-search.html
If I search for [olympics], I probably want information about next summer’s upcoming Olympics, not the 1900 Summer Olympics (the only time my favorite sport, cricket, was played). Google Search uses a freshness algorithm, designed to give you the most up-to-date results, so even when I just type [olympics] without specifying 2012, I still find what I’m looking for.
- Recent events or hot topics.
- Regularly recurring events.
- Frequent updates.
Read more about it here:
Google Search Algorithm Change For Freshness To Impact 35% Of Searches; Twitter Firehose Remains Off
http://searchengineland.com/google-search-algorithm-change-for-freshness-to-impact-35-of-searches-99856
Side note: I wish that people wouldn't refer to technology as being "fresh". Vegetables are "fresh", not computers. :)
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