Ryanair pays libel damages to easyJet founder
Irish budget airline Ryanair said Thursday it has agreed to pay libel damages to the founder of rival carrier easyJet for falsely accusing him of suppressing reports about the company's performance.
Sir Stelios Haji-Ioannou sued Ryanair because of ads which accused him of stopping publication of weekly reports on easyJet's on-time performance. One ad, which showed Stelios with a long nose, called on him to "stop hiding the truth."...
When Stelios protested, Ryanair ran more ads proposing to settle the issue by a sumo wrestling match or a foot race, and calling Stelios a "chicken."
The payout was 50,100 pounds ($64,200).
Do these kinds of marketing gimmicks make you want to fly with them more or less?