Marketing:
Intro
Marketing can feel intimidating, but it doesn’t have to be. Some hostel owners may also feel like you have to spend a lot of money or lose a lot via OTA commissions since they can play a huge role in marketing a hostel. However neither of those have to be true to have effective marketing.
What happens when you want to open a hostel in your perfect location, but that happens to be a place that isn't very well known? What are some of the challenges you face operating a hostel in a non-tourist area? More importantly, how do you get over these issues?