Marketing can feel intimidating, but it doesn’t have to be. Some hostel owners may also feel like you have to spend a lot of money or lose a lot via OTA commissions since they can play a huge role in marketing a hostel. However neither of those have to be true to have effective marketing.
Whether to buy or lease your hostel is a question that consistently comes up on the Hostel Management forum, Facebook group, and in general conversation. There’s a LOT to consider when making this decision, and no two situations are the same.
So much of a traveler’s impression of a hostel is linked to the activities they experienced during their stay. When you talk to a backpacker about their favorite hostel, they’ll likely dive into a story of an epic hike, a delicious meal, or a big night out with their newly made hostel friends.
There are many hostel lovers who fantasize about owning one themselves, though few will ever try. Owning a hostel involves a lot of work, and although they can be lucrative when successful, there are probably easier ways to get rich.
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